Lead Generation Specialist
Qualifications
Every career requires an element of study and academic qualification, and there can be several study routes and pathways you can take. In following any academic pathway you will study subjects that contribute to the specialised knowledge required to achieve your career goals. These qualifications provide a future employer with the evidence that you have the desired knowledge, understanding and experience of their industry, so it’s important to consider the various types of qualifications available to you and to understand how they can boost your career and create opportunities for you.
- B.Com Marketing
- BBA Business Management
- M.Com Marketing
- MBA Business Management
- Diploma Business Management
Tasks
- Enter, assign and manage new leads and current clients using CRM tools.
- Manage data for new and prospective clients in CRM, ensuring all communications are logged and information are accurate.
- Top sales lead & contact producing rep in company for multiple months, consistently providing quality & profitable sales leads.
- Administer and maintain leads within SalesForce.com.
- Master Salesforce software to manage lead generation.
- Facilitate all contract instructor lead classes including communications with instructor, material acquisition, and equipment setup.
- Develop social networking pages on Facebook and LinkedIn.
- Optimize video marketing efforts and follow video SEO best practices.
- Optimize company website using SEO tactics to increase visibility in search engine results pages.
- Research and locate new school projects using market data research technology and other internet and subscription sources.
Progression Routes
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