Paid Traffic Manager
Qualifications
Every career requires an element of study and academic qualification, and there can be several study routes and pathways you can take. In following any academic pathway you will study subjects that contribute to the specialised knowledge required to achieve your career goals. These qualifications provide a future employer with the evidence that you have the desired knowledge, understanding and experience of their industry, so it’s important to consider the various types of qualifications available to you and to understand how they can boost your career and create opportunities for you.
- B.Com Marketing
- B.Com Accounting
- Certificate Accounting
- Diploma Graphic Design
Tasks
- Traffic, test, and maintain all online, consumer device, and mobile advertising campaigns
- Troubleshoot any ad creative issues that affect tracking, implementation, or reporting
- Create reports to monitor campaign delivery and to communicate relevant metrics to sales team
- Ensure completeness of ad campaigns to specification
- Work collaboratively with the sales team to recommend campaign modifications, leveraging understanding of ad product performance and conversions
- Help implement test campaigns in various format types
- Provide additional support to company operations for other campaign types, including our existing online business and our new Tapping Solution App
- Ensure that all marketing collateral and work from account services flows efficiently to creative and production departments
- Responsible for keeping everyone on task and projects on deadline, handling the logistics and keeping all parties updated on the progress
- Create detailed schedules and set deadlines for various stages of a project
Progression Routes
READY FOR MORE?
Subscribe to our Premium package and you'll unlock a wealth of extra information about your favourite careers and gain access our library of immersive 360° VR careers experience.
As a Premium user you'll find out more about the day-to-day demands of any career, what you could earn and, importantly, receive expert advice on study routes, preparation expenses, and where & what to study to fulfil your potential.